Reading Thermal Unveils New Website

Home of the SCORPION?? 2 Data Logging System & Profiling Services & more…

Screen Shot RBS_a

ROBESONIA PA, USA ??? Reading Thermal has unveiled its newly redesigned corporate website as part of the company???s ongoing effort to showcase its industry-leading lines of brand products and better meet customers??? information needs.

According to Richard Starke, Director, Reading Thermal, the redesign accomplishes several key goals to:

  • More effectively showcase the portfolio of products and services that Reading Thermal offers;
  • Make important information about Reading Thermal, its people and its history available in one convenient location; and
  • Provide an overall structure to guide end-users to solutions that fit their needs.

???We wanted to make it easier for the user to quickly locate key information about specific products and support services in as few steps as possible,??? said Starke. ???Our goal was to provide a clear, intuitive way to make that progression.???

In addition, the new website will enable Reading Thermal representatives to enhance their sales capabilities.

???By providing important information about the value of the product, the new website will also serve as a tool to help support and align our sales people???s efforts with the overall Reading Thermal product line and sales strategy,??? said Starke.

Reading Thermal manufactures the SCORPION?? 2 Data Logging Measurement System which has become a standard in oven profiling providing a complete measurement system to capture the four key baking parameters:

  1. Temperature (air, band and product core),
  2. Airflow,
  3. Energy Transfer and
  4. Humidity.

prim_equip_scorpionReading Thermal also offers the SCORPION?? Profiling Service to help customers solve a range of baking, drying, and cooling problems, and the Oven Safety Inspection Program to help customers ensure their systems and processes are in compliance with OSHA regulations.

Reading Thermal is a part of Reading Bakery Systems , one of the world???s leading manufacturers of innovative baking and process systems for the global baked snack business.

Reading Bakery Systems (RBS), bsed in Robesonia, Penna., with manufacturing facilities in Indianapolis, Ind.,?? provides a variety of processing solutions capable of producing a wide range of snack products, such as cookies, crackers, fabricated potato chips, pretzels and bread snack products. Exact Mixers from Reading Bakery Systems offer innovative continuous mixing solutions to the food industry.

Reading Bakery Systems also operates a state-of-the-art Science & Innovation Center in Sinking Spring, Pa. The Innovation Center is a fully-equipped, licensed food processing research and development facility designed to help customers keep pace with the latest trends in food production. Reading Bakery Systems brands include Thomas L. Green, Reading Pretzel, Exact Mixing and Reading Thermal.

For more information concerning equipment and services provided by RBS, visit www.readingbakery.com.

Reading Bakery Systems
380 Old West Penn Ave.
Robesonia, Pennsylvania 19551 USA

(01) 610.693.5816
info@readingbakery.com
www.readingbakery.com